Keeping up with today’s tech-savvy customers, Fleming Brothers Oil Co. wanted to keep customers coming back for more. The Michigan-based company designed a text messaging program for customers to receive coupons on their smartphones, which are redeemed in-store with 2D area imaging scanners. Read this case study to find out how L-Tron and Fleming Brothers Oil Co. teamed up to create a next-generation loyalty program.
Fueling Customer Loyalty with Fleming Brothers Oil Co. Case Study
